Leaders, Professionals and Experts Sharing and Partnering to Accelerate Innovation and Growth
JC Paradise
JC Paradise Innovation Leader
President at Niagara Falls Consulting, LLC
Branchburg, New Jersey, UNITED STATES
Current President at Niagara Falls Consulting, LLC  
Past Experiences Director, Enterprise Project Management at Health Strategies Group  
Director, Product Development at Health Strategies Group  
Voice of the Customer Marketing & Market Intelligence Consultant at Independent Consultant  
Director - Strategic Marketing & Market Intelligence at Avaya, Inc.  
I'm passionate about helping executive leadership teams apply customer data to retain customers, improve operations efficiency and scale up their process capacity to expand and pursue new markets.

I am a certified Customer Experience Professional (CCXP) with experience leading business process transformation and new product development projects from ideation planning through implementation, creating award-winning solutions by leveraging cross-functional resources and integrating the “customer voice” as the driver of innovation.
My Expertise
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Services/Skills Expertise:
Business-To-Business Research 00
Concept Development 00
Customer Experience 00
New Product Research 00
Process Design and Development 00
Markets/Industries/Target Group Expertise:
Communications 00
High-Tech 00
Pharmaceutical Products 00
Country Expertise:
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Past Experience
President :
Niagara Falls Consulting, LLC
Jan 2017 - Present

A practice focused on helping businesses increase sales and improve customer loyalty by helping them get closer to their customers.

Director, Enterprise Project Management :
Health Strategies Group
Pharmaceutical Products
Apr 2014 - Jan 2017

As Director of Enterprise Project Management, responsibilities included planning and leadership of all business innovation, change management and process efficiency projects across the key Product Management, Customer Experience and Operations functions.

Director, Product Development :
Health Strategies Group
Pharmaceutical Products
May 2009 - Apr 2014

As Director, Product Development, responsibilities included leading the company’s product portfolio planning, new product development and business market growth strategy.

Voice of the Customer Marketing & Market Intelligence Consultant :
Independent Consultant
Consulting-Marketing/Strategy/Brand Identity
Jun 2008 - May 2009

Provide product marketing research and customer strategy development services to small and mid-sized technology and professional services companies.

• Planned and implemented a customer experience research project that identified customer pain points and opportunities for brand positioning, marketing messaging and competitive differentiation through product innovation.

Director - Strategic Marketing & Market Intelligence :
Avaya, Inc.
Nov 2002 - Jun 2008

Last role at Avaya was as Director - Strategic Marketing & Market Intelligence with responsibilities for leading the B2B global market intelligence efforts to develop new products and services, define tactical Marketing and Sales programs and translate customer experience insights into strategic marketing plans.

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