You are invited to participate in what promises to be a special free Innovation Leaders Online Networking Event
Michael Rotolo, Vice President of BASES Client Development, at NielsenIQ will be presenting on
“'Maximizing Your Return on Innovation”
Sept 23, 12:00-1:30 pm EDT (5:00-6:30 pm BST/6-7:30 pm CEST/
9:30-11:00 pm IST)
With over 40 years of experience, NielsenIQ BASES has been one of the most prominent companies in the Innovation field with a wealth of accumulated learnings in what it takes to launch new products successfully. They have helped their clients win by providing predictive insights grounded in deep consumer insights to improve innovation success.
Each year, there are Breakthrough new product innovations launched in a vast array of categories and from manufacturers large and small. While that success from a diverse group of innovators shows that winning with new products is achievable, the vast majority of brands still struggle to see a strong return on their innovation efforts. NielsenIQ BASES will discuss how those winners are pairing their Good Idea with a Good Activation strategy to maximize their success. They will also share how brands are leveraging BASES research system to get it right, through predictive innovation insights & accurate activation forecasting.
Before the presentation, all participants will have an opportunity to introduce themselves, followed by an opportunity for Q&A and discussion with the presenter.
If you currently do not have an Innovation Leader Membership in the Network and wish to participate in this free Event, click here for a free 30 day trial.
If you currently have an Innovation Leader Membership in the Network, register below now to participate in this free online Event.
Sep 23, 2021 12:00 PM ET -
Sep 23, 2021 01:30 PM ET
Number of Viewers
Submitted By: Arthur Fox(Founder and Chief Innovation Leader at Innovation Global Network) Aug 11th, 2021 ET