|Current||Director - Marketing & Events at PSGCNJ|
|Past Experiences||Director, Enterprise Project Management at Health Strategies Group|
|Director, Product Development at Health Strategies Group|
|Voice of the Customer Marketing & Market Research Consultant at Freelance Consulting|
|Director - Strategic Marketing & Market Intelligence at Avaya, Inc.|
|Education||Stevens Institute of Technology|
|St. John's University|
|External Contacts||Network Contacts|
|New Product Research||0||0|
|Process Design and Development||0||0|
|Markets/Industries/Target Group Expertise:|
• Lead the Marketing & Events Business Unit in the
strategic planning and implementation of all marketing
• Collaborate with the executive leadership team to launch the formal company re-branding in 2018
• Manage the creation of print and social media brand messaging, value propositions and marketing communications content
As Director of Enterprise Project Management, responsibilities included planning and leadership of all business innovation, change management and process efficiency projects across the key Product Management, Customer Experience and Operations functions.
As Director, Product Development, responsibilities included
leading the company’s product portfolio planning, new
product development and business market growth strategy.
Provided customer experience research, brand positioning and consulting services to small/mid-size technology and services companies.
Last role at Avaya was as Director - Strategic Marketing & Market Intelligence with responsibilities for leading the B2B global market intelligence efforts to develop new products and services, define tactical Marketing and Sales programs and translate customer experience insights into strategic marketing plans.
|Customer Experience Professionals Assoc.|