Leaders, Professionals and Experts
Sharing and Partnering to Accelerate Innovation and Growth
JC Paradise
JC Paradise Innovation Leader
Director - Marketing & Events at PSGCNJ
(Human Resources/Organizational Development)
Branchburg, New Jersey, UNITED STATES
Current Director - Marketing & Events at PSGCNJ  
Past Experiences Director, Enterprise Project Management at Health Strategies Group  
Director, Product Development at Health Strategies Group  
Voice of the Customer Marketing & Market Research Consultant at Freelance Consulting  
Director - Strategic Marketing & Market Intelligence at Avaya, Inc.  
Education Stevens Institute of Technology  
St. John's University  
I'm passionate about integrating customer experience management with new technology solutions to increase business productivity and create new products that are unique, deliver greater customer value, and grow revenue.

I am a certified Customer Experience Professional (CCXP) with experience leading business process transformation and new product development projects from ideation planning through implementation, creating award-winning solutions by leveraging cross-functional resources and integrating the “customer voice” as the driver of innovation.
What is keeping me up at night
My Expertise
External Contacts Network Contacts
Services/Skills Expertise:
Business-To-Business Research 00
Concept Development 00
Customer Experience 00
New Product Research 00
Process Design and Development 00
Markets/Industries/Target Group Expertise:
Communications 00
High-Tech 00
Pharmaceutical Products 00
Country Expertise:
How Others Have Offered to Help JC Paradise
Network Contacts
Services/Skills Expertise: Add
Markets/Industries/Target Group Expertise: Add
Country Expertise: Add
Past Experience
Director - Marketing & Events :
Human Resources/Organizational Development
May 2017 - Present

• Lead the Marketing & Events Business Unit in the strategic planning and implementation of all marketing initiatives.
• Collaborate with the executive leadership team to launch the formal company re-branding in 2018
• Manage the creation of print and social media brand messaging, value propositions and marketing communications content

Director, Enterprise Project Management :
Health Strategies Group
Pharmaceutical Products
Apr 2014 - Jan 2017

As Director of Enterprise Project Management, responsibilities included planning and leadership of all business innovation, change management and process efficiency projects across the key Product Management, Customer Experience and Operations functions.

Director, Product Development :
Health Strategies Group
Pharmaceutical Products
May 2009 - Apr 2014

As Director, Product Development, responsibilities included leading the company’s product portfolio planning, new product development and business market growth strategy.

Voice of the Customer Marketing & Market Research Consultant :
Freelance Consulting
Market Research/Insights
Jun 2008 -

Provided customer experience research, brand positioning and consulting services to small/mid-size technology and services companies.

Director - Strategic Marketing & Market Intelligence :
Avaya, Inc.
Nov 2002 - Jun 2008

Last role at Avaya was as Director - Strategic Marketing & Market Intelligence with responsibilities for leading the B2B global market intelligence efforts to develop new products and services, define tactical Marketing and Sales programs and translate customer experience insights into strategic marketing plans.

Recommendations For JC Paradise
Stevens Institute of Technology :
Masters Certificate
Project Management
1998 - 1999
St. John's University :
1976 - 1980
Customer Experience Professionals Assoc.
Contacts   2